Markets Media, the global publishing house for capital markets, and Trader TV, the leading video content producer for institutional traders, have announced an agreement to deliver combined products for clients, in order to support written and visual content in a single package.
“Our commercial teams can now help clients to reach capital markets audiences through every medium, “ said David Griffiths, commercial director and co-founder at Markets Media. “This partnership brings together two excellent teams with our combined networks. There is no better route to market.”
“Investment banks, market operators and every supplier of technology or data relies on us to reach their clients effectively,” said Hamish McArthur, executive producer and co-founder of Trader TV. “To maximise their footprint with minimal effort, Markets Media and Trader TV are working together.”
The deal will allow marketers to engage once to produce content that is then distributed in both video and written media across the combined firms’ distribution networks, including Traders magazine, Trader TV, The DESK, Markets Media, Global Trading and Best Execution, substantially enhancing the effect of advertising spend and marketing budget.
For details contact: Hamish McArthur, Trader TV, hamish.mcarthur@tradertv.net, David Griffiths, Markets Media, dgriffiths@marketsmedia.com Scott Galvin, Markets Media, scott.galvin@bestexecution.net, Yulia Feledy (neé Kuksina), Markets Media, yulia@fixglobal.com
©Markets Media Europe 2023
