Genesis Global launches primary bond market solution for buy side

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Low-code application development platform, Genesis Global, has launched a system that aggregates new bond deal data for asset managers, designed to accelerate investment decision making and streamline the request and reception of allocations.

Multiple platforms are currently available to electronify bond issuance, including dealer-consortium-backed DirectBooks, S&P Global’s Investor Access platform, Bloomberg, Refinitiv and unstructured information like email and messaging, which are used to market the average of 40 new bond deals daily, according to Genesis Global, each deal potentially being updated around 30 times.

Genesis says it shas a customisable Primary Bond Issuance solution that aggregates deal data from multiple sources to give asset managers a complete, real-time view of the market in a single, deal focused workspace and therefore facilitates rapid decision making between portfolio managers, credit analysts and traders. “Asset managers are under pressure to make decisions extremely quickly in bond primary markets, but failure is not an option because of the opportunity cost of missing out on the best deals,” says Rahul Kambli, product manager for Primary Bond Issuance at Genesis. “Our solution provides a complete view of the market and integrates the systems, workflow and collaboration firms need to make investment decisions and communicate allocation requests with unparalleled efficiency.”

The solution includes AI-driven handlers intended to automatically process unstructured data, eliminating the need for investment professionals to manually enter deal data received via instant messages (chat) or email. The AI components are part of a broad investment in AI as a platform service driving all Genesis solutions. The platform was designed in consultation with a major, global asset manager, according to Genesis.

Its Primary Bond Issuance solution includes the functionality to:

• Aggregate, normalise and scrub data from multiple deal sources;
• Include AI-driven data handlers to auto-process unstructured data from chat and email;
• Integrate users’ analytics, reference data and compliance systems to provide a view of each deal and centralise deal-related workflow;
• Connect to order management systems to request and receive allocations;
• Provide customisable alerts and workflow tools;
• Offer audit functionality;
• Embed collaboration tools like Symphony to accelerate investment decision making.

The Primary Bond Issuance solution is built on the Genesis low code application development platform and is designed to be configurable to accommodate user preferences for integrations and workflow design.

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