Bajaj Finserv Asset Management Limited (BFAML), has adopted AIM, the Bloomberg order and investment management system (O/IMS).
BFAML reportedly selected Bloomberg AIM in an effort to streamline its investment workflows including research, fund management, trading, operations, and investment compliance.
“India’s asset management industry continues to register strong growth in AUM and we are seeing increasing participation in mutual funds,” said Nimesh Chandan, chief investment officer at BFAML. “Bajaj Finserv Asset Management is focused on providing innovative financial products and solutions to every Indian. Bloomberg is our technology partner of choice as we believe Bloomberg AIM is the most scalable, integrated and advanced on the market – which helps us uncover operational efficiencies and grow our business.”
Bloomberg AIM is intended to support the firm as it navigates the evolving market and regulatory landscape. AIM should help the firm to handle increasing order volumes, complex product offering and adapt to changing market demands. BFAML will also try to streamline and automate order processing, helping to reduce manual error and improve efficiency.
“We are proud to be collaborating with Bajaj Finserv Asset Management as they integrate technology and data into the core of their operations,” said Rajiv Mirwani, head of enterprise sales – South Asia, Bloomberg, “BFAML is growing its footprint in India and we are committed to helping buy-side firms streamline operations, digitise and maintain their edge in delivering outsized returns for their investors.”
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